top of page

Hey LeBron, We Got Your Back

Lebron Tuesdays Taco Tuesdays

BarShift, a Durham, NC-based company that serves the United States with bar event planning and promotion software, has just added its newest promotion to their extensive library titled "LeBron Tuesday" – an event formerly known as Taco Tuesday.

"A couple of weeks ago we were in a meeting and the article about LeBron’s trademark request had just come out,” says Mike Matsinger, founder of World Tavern Entertainment which operates BarShift. “I made the comment that there's no chance a trademark on Taco Tuesday would ever go through."

"But our lead designer said ‘if anyone can get it done, it would be LeBron', and we all agreed."

So when the news hit this week that LeBron's trademark request was denied, the folks at BarShift did what any smart promoter (and Lebron supporter) would do - they created LeBron Tuesdays.

"We love LeBron and what he has done for many communities, and we wanted to show him our support by giving him a place in our library," continued Matsinger. "Now BarShift software users can select from a traditional Taco Tuesday event, or a very special LeBron Tuesday which is still all about tacos, of course."

Matsinger is planning a special in-house “LeBron Tuesday” for the office team this Tuesday, September 17th. The team is encouraged to wear any LeBron James apparel they may own. On the menu for lunch? You guessed it – tacos.

“Keep the fight going LeBron. We got your back.”


If you're in the bar business and want bigger crowds, you need better promotions. BarShift is your solution. BarShift is the first-ever point-of-promotions software that gives you the power to select, customize, and promote an amazing calendar of events in a matter of minutes.

See what BarShift can do for your bar business at

Slow night at your bar?

World Tavern Poker is America's #1 bar poker league and will put more butts in your bar seats all year long. Get more info here

World Tavern Trivia is an exciting trivia league your customers will enjoy every week of the year.

Get more info here

Recent Posts
bottom of page